If you’re trying to grow your audience through social media, you need to be on Facebook. Even if you “don’t do” Facebook in your personal life or trust Mr. Zuckerburg, it’s still the biggest social network in terms of audience,...
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All startups should always be focusing on getting the word out all the time – consumers are notoriously guilty of getting distracted and completely forgetting what we were thinking about. This is why well-established brands like Coke and Pepsi still...
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Building backlinks from respected, credible websites is a powerful way to improve your search engine ranking and industry authority. If you have yet  to leverage this aspect of online marketing, try these tips to grow your business: Make connections: In...
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Creating an app is an investment you will want to optimize with smart app marketing tactics. To drive adoption among your customers and/or audience, try these tips to get the word out.  Research your users and competitors: Know who you...
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Analytics are an important part of your web presence. Keeping track of what’s happening on your site from behind the scenes can make the difference between achieving your goals and wasting your time and energy. Here are some tips you...
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Most business owners agree that in this modern era of the internet, prospective clients will looking for websites for accounting firms where they can learn about a firm. However, regardless of the initial effort and expenditure to make your website...
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For most businessmen, one of the main necessities is to generate more leads, so there’s a chance for your sales to increase and so your business can experience real growth. That being the case, your website will generally provide the...
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To succeed, any project needs clear, effective goals. This article provides three tips on setting effective money-making goals when using Google Ads. Tip 1: Make Use of the Data Google Ads provides data to its users right off the bat....
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Facebook is an excellent venue for advertising. However, because it is primarily a social platform, it is imperative that you approach it from the perspective of instilling trust, fostering relationships, and inspiring ongoing loyalty in your followers. Facebook ads need...
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Before you ever launch your Pay-Per-Click (PPC) marketing campaign, you should prepare yourself to not be too excited or too dismayed by early results, because, in the long run, those initial results will probably not be too significant. It’s always...
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